The cloud war: Amazon vs. Oracle

by Alexander Weiß

The cloud is the future. The cloud is buisness. The cloud is a moneymaker. The cloud is a battlefield. But who will win?

One of the biggest opponents for Amazon in the cloud business is Oracle. However both companies pursue different strategies. Oracle delivers a finished product, a complete environment starting with hardware solutions and ending with customized software. Whereas Amazon is providing an ecosystem. The ecosystem contains everything a developer needs to create a lively environment. If we look back everybody will see that Amazons strategy will be the winning one: Windows got big, because it was the perfect ecosystem. The iPhone did succeed because of the thousands of Apps that were created by third party developers. But this is just one reason why Amazon will win the war. In this article Alex Williams mentions a few more reasons that support this view.

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